Catherine Allen MIET, Cofounder and CEO at Limina Immersive
Catherine Allen is most well known as a UK leading expert in creative immersive technology, expanding the audience and creator base of the medium. Her approach is playful yet heavily audience-centric and grounded in data. After working on the BAFTA-winning iPad app Disney Animated, Catherine led the creation of two of the BBC's first virtual reality experiences in 2015 - 2016.
Finding VR an incredible artistic medium, but with a frustratingly narrow audience, she founded Limina Immersive in late 2016; a VR events and research company dedicated to bringing immersive tech to broader audiences. Limina ran cultural VR events across the world to a total of over 15,000 audience members.
Catherine has continuously shared findings about audience needs back with universities and the sector in the form of reports, consultancy, seminars and workshops. She has authored several public reports that have influenced policy, for instance the Immersive Content Formats for Future Audiences report, for Innovate UK and Digital Catapult.
Her written work includes expert op-eds, comment and analysis on immersive tech to outlets including Wired magazine, Radio 4's Today programme, The Sunday Times and The Guardian.
She is due to receive an honorary doctorate this summer from the University of Warwick for her work in widening the appeal of immersive tech.